Special Session: Culture and Tourism in the Age of Artificial Intelligence

The economy of the future is characterised by a paradigm shift towards a focus on experiences, driven by the transformative impact of artificial intelligence-based digital technologies on the culture and tourism sector. The session, entitled "Culture and Tourism in the Age of Artificial Intelligence", is designed to address the opportunities and challenges created by digitalisation, artificial intelligence and smart solutions in the field of tourism and cultural heritage. Intelligent economies are reshaping the tourism sector in line with important goals such as sustainable development and global equality, while enabling the preservation of cultural values and the creation of new experiences. In this session, the impact of technological advancements on tourism and cultural heritage will be explored in depth, with a focus on strategies to ensure sustainability in future tourism initiatives. The revitalisation of cultural heritage in the digital environment and the role of artificial intelligence and robotic technologies in this process will be discussed. An evaluation will be conducted on how these technologies transform visitor experiences and the advantages they offer in transferring cultural values to new generations. The participants will engage in a discussion on the manner in which technology is transforming cultural heritage and tourism, along with the economic and social ramifications of this transformation. They will delve into the contributions of AI-driven tourism approaches to sustainability and equity objectives, and engage in a discourse on innovative approaches that are poised to shape the experiential economies of the future.

Moderator
Osman MERT| President of the Turkish Language Association, Republic of Türkiye.

Common Heritage, Common Future: The Transformative Power of Culture and Tourism in the Turkic World
Kubanychbek OMURALIEV | Ambassador, Secretary General, Organization of Turkic States.

Intelligent Transformation and Sustainability in Culture and Tourism Strategies
Asad Majeed KHAN| Ambassador, Secretary General, Economic Cooperation Organization.

Sustainability in the Tourism Industry
Başaran ULUSOY | Former Chair, the Association of Turkish Travel Agencies, Republic of Türkiye.

Building Global Networks for an Equitable Future
İlker ASTARCI | Director, Turkish National Agency, Republic of Türkiye.

Revitalizing Cultural Heritage in the Digital Sphere
Eda BİLDİRİCİOĞLU | CEO, DEM Museology Astel Group of Companies, Republic of Türkiye.